Liquid Agency Brand Marketing
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Liquid

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It seems like there's always something going on at Liquid. Sometimes we're asked to speak at industry events. Other times we sponsor studies and summits. And occasionally we win awards or new clients. In this section you'll find News Releases that document recent newsworthy activities.

April 05, 2011

2011 Shaping Up to Be A Banner Year for Liquid Agency.

So far, 2011 has been an incredible year for Liquid Agency. The Silicon Valley headquartered brand agency founded by Alfredo Muccino and Scott Gardner is not only celebrating its 10-year anniversary, it also recently announced the opening of its first European office and it has been honored with dozens of design awards.

March 09, 2011

Facebook edges out Amazon, Google and Adobe to be named Brand of the Year in the 2011 Brand Impact Report.

When you combine Facebook's explosive growth with the fact that TIME Magazine named Mark Zuckerberg its "2010 Person of the Year" and Hollywood released an award-winning film about the company, it's no surprise Facebook was named Brand of the Year in the Liquid Brand Impact Report 2011.

October 18, 2010

Liquid Agency hires Ken Cook as Executive Creative Director.

Liquid Agency, a leading Brand Marketing agency with offices in San Jose and Portland has hired Ken Cook to help lead the creative work being executed out of the agency's offices.

August 10, 2010

Marty Neumeier at Brand ManageCamp 2010.

Marty Neumeier, Director of Transformation at Liquid Agency was selected along with twelve peers to speak at Brand ManageCamp 2010, a renowned event held in Las Vegas this past September. It was an intensive two-day conference that featured the most engaging and dynamic speakers in branding.

August 03, 2010

Innovation Workshop DVD wins two Telly Awards.

Liquid Agency, a leading brand marketing firm based in San Jose, California is proud to announce that Marty Neumeier's Innovation Workshop won awards in two categories at this year's Telly Awards. The Telly Awards received more than 13,000 entries from all fifty states and five continents.

July 26, 2010

Liquid launches the Hitachi LifeStudio brand.

Liquid Agency, a leading brand marketing firm based in San Jose, California was recently hired by Hitachi to develop a launch campaign for their new brand. LifeStudio is their new brand of hard drive products that takes simple storage and backup to a whole other level.

March 04, 2010

Liquid wins twelve ADDY awards!

The Silicon Valley Chapter of the American Advertising Federation held the 2010 ADDY® Awards on March 4 at the Marriott Hotel in downtown San Jose.

February 18, 2010

Liquid Agency recognized as an IDEA finalist for industrial design.

Liquid Agency's earns a finalist spot in the prestigious IDEA 2009 competition for the design of two products for Olive—a company that makes high fidelity digital music equipment.

February 03, 2010

Liquid Agency wins two American Package Design Awards.

Liquid Agency received an award for the packaging system the company designed for Eton Corporation, which included packaging for the Eton brand, the American Red Cross brand, and the Grundig brand.

November 03, 2009

Liquid merges with Neutron, and Marty Neumeier becomes Director of Transformation at Liquid Agency.

Liquid Agency, a leading branding firm with offices in San Jose, California, and Portland, Oregon, has merged with Neutron, the San Francisco-based strategic consultancy. The combined companies will operate under the Liquid Agency brand.

September 28, 2009

Liquid Agency hires Dave Williams as Creative Director of its Portland office.

Liquid Agency, a leading Brand Marketing agency with offices in San Jose, CA and Portland, OR, has hired Dave Williams to lead the creative work being executed out of the agency's Portland office.

March 13, 2009

Liquid Agency Wins 13 ADDY Awards including Best of Show.

Our work for clients like Numonyx, Pastic Jungle, Nexidia and PINC was recognized by AD+, the Silicon Valley chapter of the American Advertising Federation with multiple awards, including the prestigious Judges Award and the Best of Show.

August 15, 2008

Liquid expands digital practice in Portland, Oregon

Liquid Agency has recently expanded its operations with an office in Portland Oregon.

August 8, 2008

Alfredo Muccino, Liquid CCO to speak at Marketing Mix in Brazil.

Marketing Mix, the largest gathering of retailers in Brazil, takes place in São Paulo on September 2nd and 3rd, 2008.

February 27, 2008

Adobe and Amazon Take Top Spots in 2008 Liquid Brand Impact Awards.

Awards Cap off Liquid Agency's Annual Brand Summit

November 12, 2007

Liquid Brand Summit 2008 to be held in February at Four Seasons Hotel in Palo Alto.

Liquid Agency will host its annual Brand Summit for technology marketers, and announce winners of Brand Impact Awards at banquet following the event."

September 26, 2007

Liquid Agency named Best Branding Agency in Silicon Valley 2007 by Metro magazine.

The annual Best of Silicon Valley issue features Liquid Agency as the best brand marketing agency for 2007.

June 11, 2007

Liquid Agency selected as strategic branding partner by ZER01.

The executive committee of the board of trustees of ZER01: The Art & Technology Network, has selected Liquid Agency as its strategic branding partner. Liquid, a leading Silicon Valley brand marketing firm will create the brand identity for both the non-profit organization as well as the brand identity and marketing campaign for 01SJ, the biennial arts and culture event that brings artists from all over the world to San Jose on June 4-8, 2008.

May 16, 2007

Liquid Agency names winners of Brand Impact Awards 2007.

At the Brand Summit Awards Dinner at the Four Seasons in Palo Alto, Calif., Liquid Agency, a leading Silicon Valley brand marketing firm, presented the first Brand Impact Awards to 12 B2C and 10 B2B companies with Cisco, Google, HP, IBM, Sony receiving the most recognition. Google received an overall Brand of the Year Award as well as the award for B2C Brand of the Year. Cisco received the B2B Brand of the Year award.

March 14, 2007

Liquid Agency receives four ADDYs from AD+ Silicon Valley.

Four of Liquid Agency's projects were recognized for creative excellence at the ADDY Awards Gala sponsored by AD+ Silicon Valley, the local chapter of the American Advertising Federation. The 2007 award winners were announced at a gala evebt at Yahoo!s headquarters in Sunnyvale, and Liquid received awards in the packaging, brand identity and non-traditional advertising categories, including two gold and two silver awards.

March 8, 2007

Alfredo Muccino delivers Retail Branding seminar at GlobalShop 2007.

Alfredo Muccino the Chief Creative Officer of Liquid Agency delivered a seminar titled "Building Brand Experiences at Retail" to over 400 retail marketing professionals at GlobalShop 2007 in Las Vegas, Nevada.

May 3, 2006

Liquid Agency delivers seminar on how to build sustainable brands to global YPO members.

How can young CEOs build and guide a brand driven organization? That was the question posed to a group of business leaders from around the world that gathered at Nike's world headquarters in Beaverton, Oregon, for an exclusive Brand Building Seminar sponsored by the Young Presidents Organization (YPO).

April 2006

Liquid Agency receives 10 ADDYs from Silicon Valley Advertising Club for outstanding creative work.

Liquid Agency received top honors at the annual ADDY awards ceremony sponsored by the American Advertising Federation and are presented by the Silicon Valley Advertising Club to recognize the best creative work produced by agencies in the region.

October 20, 2005

Liquid Agency featured in branding article for Fall Issue of Create Magazine

Liquid Agency's Chief Creative Director and Co-Founder, Alfredo Muccino was recently interviewed for an article titled "Branding Your Creative Business" that appeared in the Fall Issue of Create Magazine. The article focuses on unraveling "the mystery behind cutting-edge branding by examining what creative types in the Bay Area are doing".

January 17, 2005

Mayor of San Jose presents awards to Liquid Agency for Street Smarts Campaign

At a formal ceremony at the San Jose City Council, Mayor Ron Gonzales presented Liquid Agency with a "Partners Award" from the California Transportation Foundation, and with an official commendation from the San Jose City Council for Liquid's role in the development of the Street Smarts campaign.

October 20, 2004

Liquid Agency among 50 fastest growing private companies

In a special supplement of The San Jose Business Journal, Liquid Agency was ranked No. 28 in a list of the 50 fastest growing private companies in Silicon Valley. This year, the San Jose Business Journal also ranked Liquid Agency as the third largest agency in the valley.

May 17, 2002

Liquid Agency Designs the Best Corporate Publication on the West Coast

Liquid Agency, a top brand marketing agency providing a wide variety of strategic and creative services has just received two Maggie Awards from the Western Publications ssociation for their work on IN Magazine, the quarterly publication of Seagate, the world's largest manufacturer of disc drives.

March 18, 2002

Liquid Agency Sponsors the Brand Recovery Summit 2002

Liquid Agency, a top brand marketing agency providing strategy, design and implementation of comprehensive marketing programs, was the primary sponsor behind the Brand Recovery Summit 2002, which took place on February 28, 2002, at the Ritz-Carlton in Half Moon Bay.

February 19 , 2002

Liquid Agency Wins Three Best of Division Awards in Business Marketing Association's Competition

Liquid Agency announced today that they have received three Best of Division awards at the 27th annual Pro-Comm Awards competition, sponsored by the Business Marketing Association headquartered in Chicago, IL.

January 1 , 2002

Liquid Agency Announces the Results of the 2001 Bruised & Battered Brands Survey

Liquid Agency, a top brand marketing agency providing strategy, design and implementation of comprehensive marketing programs, just released the results of the 2001 Bruised & Battered Brands Survey.

November 19 , 2001

Liquid Agency launches the Bruised and Battered Brands Poll 2001

Marketing professionals around the world can now go online to express their opinions about the market implosion of 2001 and to what degree this has damaged or diminished leading technology brands. Going live November 19, the Bruised and Battered Brands Poll seeks to tap the views of those who manage the image and identities of the world's top technology companies.

November 5 , 2001

Liquid Agency Launches SantanaRow.com

Liquid Agency, a top brand marketing firm providing strategy, design and implementation of comprehensive brand marketing programs, announced today the launch of the Santana Row website. The site introduces a new brand for the vibrant and diverse Santana Row development in San Jose, a $1 billion project that presents a unique mix of shopping, dining, entertainment and living designed to enhance the individual experience.

October 9, 2001

Liquid Agency Lands Six Projects in WADC’s 36th Annual West Coast Show

Liquid Agency, a top brand marketing agency providing strategy, design and implementation of comprehensive brand marketing programs, announced today that the Western Art Directors Club (WADC) has chosen six of Liquid Agency's projects for inclusion in the 36th Annual West Coast Show.

October 9, 2001

Liquid Agency Develops Interactive Website Profiling Technology PR Services Worldwide

Liquid Agency, a top brand marketing agency providing strategy, design and implementation of comprehensive programs, announced today a newly designed interactive website and an award-winning branding scheme for GlobalFluency, a worldwide marketing cooperative spearheaded by Silicon Valley based PR firm Neale-May & Partners.

August 10 , 2001

Marketing Veterans Launch New Agency

Alfredo Muccino and Scott Gardner, two well respected branding experts, have joined forces with two other partners to create Liquid Agency, Inc. Based in San Jose, CA. Liquid Agency is focused on delivering brand marketing programs designed to maximize awareness and loyalty.